When a Google alert landed me at a long-term care blog I had never seen before, I was pleased to see that PHI’s 12 Steps for Creating a Culture of Retention (pdf) was featured on the homepage.
We sent an email to Basic American Comfort and heard back from Eric Raymond, a representative of GF Health Products, the long-term care bed and furniture manufacturer behind the new site.
Raymond said the blog educates their staff and sales force and creates a company-wide cultural awareness of long-term care issues.
“Despite being intimately involved in the tools designed to help caregivers, an astonishingly few take a real interest in the elderly or those who improve the quality of an aging population,” said Raymond.
Basic American Comfort aggregates stories from around the web, publishes original pieces, and is also open to submissions.
Aaron Toleos, Online Communications Director
atoleos@phinational.org
Thanks for finding this and passing it along Aaron.
I saw that the original story appeared on the Info Long-Term Care blog (a good read too).
It’s so great when companies actually take interest in the work they are doing, and show that they truly care about good customer service. In order to create products that help people live more comfortably, you must understand how they live and the problems they face. It makes me happy to hear about a company like Basic American Comfort.